[ blogs ]
Writing from the studio
Notes from the studio on agents, campaigns, and the sites that hold them.
2026-08-13 · studio · writing · 2 min
How this journal works
Drop a .md file in the blog folder. Headings, tables, tasks, callouts, math, video, and Mermaid render on their own.
2026-08-04 · ads · measurement · 1 min
The number you can sit with on Monday
Impressions are a vanity metric. Inquiries are a business. How we decide if a site or an ad account is actually working.